⭐ What Happened to Google Q&A — And What Realtors Should Do Now

A friendly guide to navigating Google’s latest change—without stress.

If you’ve been searching for the Q&A section on your Google Business Profile (or anyone else’s!) and just can’t find it… don’t worry. Nothing is broken, and you're definitely not doing anything wrong.

Google has officially removed or hidden the Q&A feature from almost all business profiles — including real estate agents.

Yep, it’s gone.

And while that may sound frustrating, I’m going to walk you through exactly what happened, why it changed, and most importantly…
what you should do now to replace it in a way that works even BETTER.

Take a deep breath. We’ve got this. 💛

⭐ Why Did Google Remove the Q&A Section?

Here’s the short and simple version:

Google realized the Q&A section wasn’t being used the way they hoped.
Most businesses didn’t monitor it. Many questions were spammy. Replies were inconsistent. And on top of that, Google is moving full-speed into an AI-first search experience.

So instead of relying on user-generated Q&A, Google wants to pull reliable answers from things like:

• Your website

• Your Google Posts

• Your services

• Your business description

• Your reviews

They even officially shut down the Q&A API in November, which tells us this wasn’t a temporary change. Q&A is gone, and Google is moving on.

But here’s the part I want you to hear loud and clear:

👉 You still have plenty of ways to showcase your expertise, answer FAQs, and boost your visibility.

In fact, with the right strategy, this change can actually help you stand out even more.

Let me show you how.

⭐ What Realtors Should Do Instead (Your New 2024–2025 Strategy)

Google may have removed Q&A, but they didn’t remove your ability to share helpful, keyword-rich answers. They simply changed where they want you to put them.

Here’s exactly where your questions and answers should go now:

⭐ 1. Add Your FAQs as Google Posts (“Updates”) — This Is the New #1 Strategy

Your Google Business Profile lets you publish posts (updates), and these posts show up prominently in both:

• Google Search

• Google Maps

Google actively reads and indexes these posts, so this is the perfect place to add your buyer and seller FAQs.

What your FAQ post should look like:

Title:
How long does it take to buy a home in Dallas?

Body:
Most homebuyers in Dallas can expect a 30–45 day timeline once an offer is accepted. Timelines depend on financing, inspections, and appraisal, but I guide you through every step so the process feels simple and stress-free.

CTA (in the text):
Tap the button below to contact me directly.

Add a button:
➡️ Call Now or Contact Us

This turns each FAQ into a mini lead magnet inside Google.
Small effort. Big impact.

⭐ 2. Add Your FAQs to Your Website (AI LOVES This)

If you want to show up in:

• AI answers

• “People also ask” results

• Google’s local pack

• Search snippets

You need a FAQ page on your website.

Make it simple:

• Buyer FAQs

• Seller FAQs

• Market FAQs

• Financing FAQs

Google will read this page, understand what you do, and use it in AI-generated responses.

⭐ 3. Add FAQ Language to Your Business Description & Services

Every word you put on your Google Business Profile becomes a signal to Google about:

• Who you help

• What you specialize in

• What questions you answer

So sprinkle helpful phrases into your descriptions like:

• “I help first-time buyers understand timelines, closing costs, and offer strategies.”

• “I guide sellers through pricing, staging, and preparing their home for photos and showings.”

These little details add up and help Google show you to the right people at the right time.

⭐ 4. Use Reviews as Part of Your FAQ Strategy

Encourage clients to mention things like:

• City names

• Neighborhoods

• Timelines

• Type of transaction

• Success stories

AI pulls heavily from reviews now, so the more specifics you have, the better.

⭐ The Bottom Line

Google didn’t take away your Q&A — they just moved it.
And now they’re expecting YOU to put your answers in places that AI can actually learn from.

Google Posts + Website FAQs + Services + Description =
📈 Higher visibility
📈 Better keyword matches
📈 More trust
📈 More engagement
📈 More clients

⭐ Cheat Sheet — How to Add an FAQ as a Google Post

Here’s the quick and friendly version you can share with your team:

⭐ How to Add an FAQ as a Google Post

(Copy this into your group—it’s agent-proof.)

Step 1

Go to your Google Business Profile and click “Add Update” (or “Add Post”).

Step 2

Use your FAQ question as the title.

Step 3

Paste your FAQ answer as the body text.

Step 4

Add this line to every post:
“Tap the button below to contact me directly.”

Step 5

Scroll down and click Add Button.

Choose:
✔ Call Now
or
✔ Contact Us

Step 6

Add a photo (optional but VERY recommended).

Step 7

Publish.
You’re done, and Google will index it exactly like it used to index Q&A.

⭐ FAQ Google Post Template Example

Title: What is the home-buying process in [City]?
Body:
The home-buying process includes getting pre-approved, searching for homes, touring properties, submitting an offer, negotiating, completing inspections and appraisal, and closing. I guide you through every step so you feel confident and informed throughout the process.
CTA (text): Tap the button below to contact me directly.
Button: Call Now or Contact Us
Image: Headshot, branded graphic, or listing photo

⭐⭐⭐ BUYER FAQ GOOGLE POST TEMPLATES (1–15)

POST 1 — Buying Process

Title: What is the home-buying process in [City]?

Body:
The home-buying process includes getting pre-approved, searching for homes, touring properties, submitting an offer, negotiating, completing inspections and appraisal, and closing. I guide you through every step so you feel confident and informed from start to finish.
CTA: Tap the button below to contact me directly.
Button: Call Now or Contact Us
Image: You talking with clients or showing a home

POST 2 — Timing / Market

Title: Is now a good time to buy a home in [City]?

Body:
It depends on your goals. Many buyers choose to purchase now for stability, equity growth, and predictable payments. Market conditions in [City] still offer great opportunities, and I'm happy to help you decide if now is the right time for you.
CTA: Tap the button below to contact me directly.
Button: Contact Us
Image: Local neighborhood or market graphic

POST 3 — Timeline

Title: How long does it take to buy a home?

Body:
Most homebuyers in [City] can expect a 30–45 day closing timeline after an offer is accepted. Timelines depend on financing, inspections, appraisal, and the seller’s schedule. I’ll help keep the process smooth and predictable.
CTA: Tap the button below to contact me directly.
Button: Call Now
Image: Calendar or contract signing photo

POST 4 — Making an Offer

Title: What should I know before making an offer?

Body:
Before making an offer, it’s important to understand market conditions, pricing trends, comparable sales, your financing strength, and the seller’s priorities. I help you craft a strong offer based on your goals and the current market.
CTA: Tap below to contact me with offer questions.
Button: Contact Us
Image: Image of someone reviewing paperwork

POST 5 — Pre-Approval

Title: How do I get pre-approved for a mortgage?

Body:
Pre-approval is a simple process where a lender reviews your credit, income, and financial details to determine your buying power. It strengthens your offer and helps you shop confidently. I can connect you with trusted lenders here in [City].
CTA: Tap below to get connected with a lender.
Button: Contact Us
Image: Mortgage or financial consultation photo

POST 6 — Neighborhoods for Buyers

Title: What neighborhoods are good for first-time buyers in [City]?

Body:
The best neighborhoods depend on your budget, lifestyle, commute, and long-term goals. I help buyers explore areas with great value, strong amenities, and excellent appreciation potential.
CTA: Tap to get a personalized list of neighborhoods.
Button: Contact Us
Image: Neighborhood photo or map

POST 7 — Inspections

Title: What inspections do buyers need in [City]?

Body:
Most buyers get a general home inspection, plus optional inspections like roof, HVAC, plumbing, sewer line, or termite evaluations. I help coordinate inspections and walk you through the results so you feel confident moving forward.
CTA: Tap to request my inspection checklist.
Button: Contact Us
Image: Home inspector or inspection tools

POST 8 — Competition

Title: How competitive is the housing market right now?

Body:
Competition varies by neighborhood and price range. Some homes receive multiple offers quickly, while others allow more flexibility. I track the market daily so you know exactly what to expect.
CTA: Tap below for a quick market snapshot.
Button: Contact Us
Image: Market report graphic or busy open house photo

POST 9 — Closing Costs

Title: What closing costs should I expect when buying?

Body:
Buyers typically pay 2–5% of the purchase price in closing costs, including appraisal, lender fees, title insurance, and taxes. In some cases, sellers may offer credits to reduce your expenses. I can estimate your exact numbers.
CTA: Tap to request a closing cost estimate.
Button: Contact Us
Image: Calculator, contract, or keys photo

POST 10 — Before You Search

Title: What steps should I take before starting my home search?

Body:
Before looking at homes, get pre-approved, define your budget, identify your must-have list, and choose your target neighborhoods. With a solid plan, you’ll be ready to act fast when the right home appears.
CTA: Tap below to get my buyer checklist.
Button: Contact Us
Image: Checklist graphic or home search image

POST 11 — Down Payment

Title: How much should I expect to put down when buying a home?

Body:
Down payments vary depending on your loan type. Many buyers put down 3–5%, while others choose more to lower their monthly payment. We can explore options based on your goals and budget.
CTA: Tap to learn about financing options.
Button: Contact Us
Image: Money, savings jar, or keys photo

POST 12 — Home Pricing Fairness

Title: How do I know if a home is priced fairly?

Body:
I compare the home to recent sales, neighborhood trends, and its condition to determine whether it’s priced competitively. This helps you make well-informed decisions during your home search.
CTA: Tap below for a custom price analysis.
Button: Contact Us
Image: Market graph or CMA-style imagery

POST 13 — Red Flags

Title: What red flags should I look for when buying a home?

Body:
Common red flags include foundation issues, roof damage, drainage problems, aging systems, and signs of moisture. Inspections help uncover concerns early, and I help you decide what’s normal and what’s a deal-breaker.
CTA: Tap for my red-flag checklist.
Button: Contact Us
Image: Home repair or inspection imagery

POST 14 — Home Inspection Overview

Title: What happens during a home inspection?

Body:
A licensed inspector evaluates the home’s major systems, structure, roof, plumbing, electrical, HVAC, and more. You’ll receive a detailed report that helps you understand the home’s condition before moving forward.
CTA: Tap below to learn about inspections in [City].
Button: Contact Us
Image: Inspector at work

POST 15 — Winning in Competition

Title: How can I make my offer stand out in a competitive market?

Body:
You can strengthen your offer through strong financing, flexible terms, competitive pricing, and fewer contingencies where appropriate. I customize strategies based on the situation to help you win without overpaying.
CTA: Tap below for an offer strategy session.
Button: Contact Us
Image: Offer paperwork or handshake photo

⭐⭐⭐ SELLER FAQ GOOGLE POST TEMPLATES (16–30)

POST 16 — Best Time to Sell

Title: When is the best time to sell a home in [City]?

Body:
Spring and early summer often bring the most buyers, but homes sell year-round in [City]. What matters most is pricing correctly and preparing your home well. I can help you choose the best timeline for your goals.
CTA: Tap below for a personalized selling timeline.
Button: Contact Us
Image: Seasonal graphic or exterior photo

POST 17 — Selling Timeline

Title: How long does it take to sell a home in this market?

Body:
Homes in [City] usually sell within X–Y days depending on price, condition, and demand. Well-priced homes often sell quickly. I provide a detailed market analysis so you know exactly what to expect.
CTA: Tap for a market update.
Button: Contact Us
Image: Market chart or home photo

POST 18 — What to Fix Before Selling

Title: What should I fix before selling my home?

Body:
Focus on simple, high-impact improvements: fresh paint, landscaping, lighting updates, and small repairs. I provide a custom prep list based on what will give you the best return.
CTA: Tap for my pre-listing checklist.
Button: Contact Us
Image: Before/after style graphic

POST 19 — Pricing Strategy

Title: How do you determine the right listing price for my home?

Body:
I analyze comparable sales, current competition, market trends, home condition, and unique features. This ensures your home is priced to attract buyers while maximizing your final sale price.
CTA: Tap for a free pricing analysis.
Button: Contact Us
Image: CMA chart or pricing graphic

POST 20 — What Affects Speed of Sale

Title: What affects how quickly my home will sell?

Body:
Pricing, marketing, condition, showing availability, and local demand all impact your timeline. My goal is to position your home so it attracts serious buyers quickly.
CTA: Tap to learn how I help homes sell fast.
Button: Contact Us
Image: For Sale sign or staged room

POST 21 — Buying & Selling at Once

Title: How does selling and buying at the same time work?

Body:
You can explore options like contingencies, leasebacks, bridge loans, or carefully timed closings. I guide you through whichever option fits your goals so the process feels smooth and stress-free.
CTA: Tap below for a move-planning session.
Button: Contact Us
Image: Keys + moving boxes

POST 22 — Seller Costs

Title: What costs should I expect when selling my home?

Body:
Seller costs typically include agent commission, title fees, pro-rated taxes, closing fees, and any negotiated repairs. I provide a clear net sheet so you know exactly what you’ll walk away with.
CTA: Tap for a net sheet estimate.
Button: Contact Us
Image: Calculator or contract

POST 23 — Staging

Title: Do I need to stage my home to get the best price?

Body:
Staging isn’t always required, but it can dramatically improve buyer impressions and increase offers. Even simple staging—decluttering, rearranging, and adding décor—can make a big difference.
CTA: Tap for staging tips that boost value.
Button: Contact Us
Image: Beautifully staged room

POST 24 — Selling Faster

Title: What helps a home sell faster in [City]?

Body:
Homes sell fastest when they’re priced correctly, presented well, photographed professionally, and marketed strategically. I focus on maximizing visibility to attract serious buyers.
CTA: Tap to learn how I market homes effectively.
Button: Contact Us
Image: Marketing graphic or listing photos

POST 25 — Preparing for Photos

Title: How do I prepare my home for professional photos?

Body:
Declutter, deep clean, remove personal items, open blinds for natural light, and style key spaces. Great photos attract more buyers and can even increase your final sale price.
CTA: Tap below for my photo-prep guide.
Button: Contact Us
Image: Before/after photo staging

POST 26 — Seller Mistakes

Title: What are the biggest mistakes sellers should avoid?

Body:
Common mistakes include overpricing, neglecting repairs, poor presentation, and limiting showings. I help you avoid these pitfalls so your home sells faster and for more money.
CTA: Tap for my seller success tips.
Button: Contact Us
Image: “Don’t make these mistakes” style graphic

POST 27 — Marketing Plan

Title: How do you market homes to attract qualified buyers?

Body:
I use professional photography, online advertising, social media exposure, listing portals, and agent networks to reach motivated, qualified buyers. A strong marketing plan leads to stronger offers.
CTA: Tap to view my marketing strategy.
Button: Learn More
Image: Marketing materials or listing images

POST 28 — Closing Process

Title: What should I expect during the closing process when selling?

Body:
Closing includes final inspections, appraisal, document signing, fund transfer, and handing over keys. I keep you informed at every stage to ensure a smooth closing experience.
CTA: Tap for a closing day checklist.
Button: Contact Us
Image: Keys or closing table photo

POST 29 — Negotiations

Title: How do you handle negotiations when selling a home?

Body:
I review offers carefully, explain each term, negotiate price and repairs, and protect your best interests. Strong negotiation can significantly impact your final outcome.
CTA: Tap to learn how I negotiate on your behalf.
Button: Contact Us
Image: Offer paperwork or handshake

POST 30 — Updates With Best ROI

Title: What updates add the most value before selling?

Body:
High-ROI updates usually include fresh paint, updated lighting, basic landscaping, and minor bathroom or kitchen upgrades. I can recommend the improvements that make the biggest impact in [City].
CTA: Tap below for a free home-prep consultation.
Button: Contact Us
Image: Before/after improvement photos

We hope this guide helps you stay ahead of the changes in Google’s ecosystem and gives you simple, effective tools to keep showing up where buyers and sellers are searching. As always, we’re here to support your growth, elevate your visibility, and help you win more business with ease.

— The Jenns 💛
Realtor Hive Coaching & Strategy

⭐ Helpful Links to Learn More About Google’s AI Features & Q&A Removal

Here are the sources that discuss the discontinuation of Google’s Q&A feature, the shift to AI-powered search, and the introduction of “Ask Maps” and other AI tools inside Google Search and Maps.

📌 Q&A Removal & API Discontinuation

• Google Developers – Q&A API Deprecation Notice
  https://developers.google.com/my-business/content/qanda/change-log 

• PPC Land – Google discontinues Business Profile Q&A API
  https://ppc.land/google-discontinues-business-profile-q-a-api-effective-november-3/ 

• IMEG Online – Google Business Profile Q&A Feature Going Away
  https://imegonline.com/blog/google-business-profile-q-and-a-feature-going-away 

• Penheel Marketing – Google Business Profile Q&A Removed
  https://penheel.com/google-business-profile-qa-removed 

• Footbridge Media – Google Shutting Down GBP Q&A
  https://www.footbridgemedia.com/marketing-tips/google-shutting-down-gbp-q-a 

📌 Google’s AI Search & Ask Maps Features

• TechCrunch – Google Search adds new AI-powered features
  https://techcrunch.com/google-adds-new-ai-powered-features 

• Google Keyword Blog – Introducing generative AI in Search
  https://blog.google/products/search/generative-ai-search/ 

• Search Engine Journal – Google Maps Adds AI-Based “Ask Maps” Feature
  https://www.searchenginejournal.com/google-maps-ask-questions-ai/505742/ 

• The Verge – Google Maps will soon answer your questions with AI
  https://www.theverge.com/google-maps-ai-assistant-update 

• LocalClarity – Google Q&A replaced by Ask AI
  https://www.localclarity.com/blog-posts/google-qa-replaced-by-ask-ai 

These articles provide deeper insights into:

✔ Why Google removed the Q&A experience
✔ How Google is shifting toward AI-generated local answers
✔ How “Ask Maps” interprets business information
✔ How Google Posts, website FAQs, services, and reviews now influence AI search